For the last few years I helped 5 people to get new jobs in different companies.
That’s 3 different industries. Without going much into details.
How did I do that?
I Know Something They Don’t
3 years ago a was a different man.
I was asocial. Shy.
Afraid of talking with other people. Couldn’t introduce myself.
One day, a friend of mine invited me to join the second batch of TIES soft skills school.
That times I couldn’t even imagine that I’ll be speaking about my startup in front of 1000 people in 2 years.
It’s a good time to ask how did I get from there to here.
You won’t believe it.
I just love to share my experience and results by telling stories. Pretty much it.
At first, let me ask you one question.
Why Do People Fail Job Interviews?
Because they do not know how to introduce themselves. Effectively.
That’s pretty much it. Think about it for a second…
Hi, %name%! Let’s start our interview. Tell me a little bit about yourself…
Do you smell the fear?
Only this question could sink your brave ship. And you can do nothing about it. Or you could?
If only there was a framework that’d help with this shit…
And there’s one.
I was very surprised to discover that only a few people know about it.
It’s a treasure and I’d love to share it with you.
What is STARR?
STARR is a methodology of storytelling, that allows you to logically explain your results and influence people.
It’s an abbreviation of 4 + 1 letters that mean the following:
Let’s go through them one by one to see how it works.
I also prepared some examples so you could easily visualise it and fully dive into the framework.
Create A Situation
Here you need to describe the situation that happened with you in the past.
- Detail the background
- Provide the context
Let’s assume that our friend Jimmy wants to share his experience about event management. Cool!
What does he need to say about the situation if he’d been following our guide?
“In our high school there’s an annual event that unites 3–5 high schools to show the performance of their freshmen.
It’s kinda show where they show how cohesive they are and make a video with the whole group doing some funny stuff.
Last year wasn’t an exception.”
Jimmy has just defined a background for this situation, provided the context and described where & when the situation took place.
Now we go right to the task.
Explain The Task In Detail
Here you need to explain the task which was set.
It really is. Checklist:
- Describe the challenge and expectations
- What needed to be done?
So what about Jimmy?
“I had to organise the event, find partners, set tasks for students who’re willing to help, find a place with scene, etc…”
And only when you described situation & task, you can talk about action you actually did.
Elaborate Your Specific Action
This is my lovely part. Describe what you’ve done to solve the task from previous point.
- What did you do?
- What tools did you use?
— Jimmy, we need an example!
“To do that, I created a spreadsheet in Google Sheets, where I tagged all the possible partners, found their contacts & emails in LinkedIn, emailed them and set statuses in Google Sheets (emailed, replied, agreed to participate, reconnect later).
A part of that was delegated to another student, so Google Sheets was a good tool for this particular task because of real-time collaboration. Also I used Trello for project management to keep track on tasks & due dates…”
There’s a popular mistake here: talk like half an hour about what you did without focusing on other points.
Do not do that.
Keep it super simple, 3–5 sentences on this point would be enough.
Explain The Results
At this point you’re almost nailed it.
If you set the right background, described the task and action you did, it’d be super easy for you to explain the results you achieved.
There’re a lot of things to share here:
- Profits, etc.
The key is to quantify the results. You need more numbers.
— Jimmy, let’s do this one more time!
“As a result, we met the deadline and successfully held an event of 378 people. We attracted 12 companies as media partners, which helped us to generate a lot of buzz in the media and increase the brand awareness of our university.
We got a lot of positive comments and responses. That was awesome. But I couldn’t succeed working on it alone: we had a great team of 4 and I was responsible for project management.”
BONUS: Reflection Is A Key To Win
When you went through all the steps, it’d be perfect if you show what you learned so far.
In this last point describe your opinion about this particular task and how you could make it better.
Interviewers love that.
“If I have to organise this event one more time, I’d delegate more organisational questions like work with freshmen to my assistants and personally would focus on finding a place for the event and working on partnerships.
My past experience showed that students-assistants are really great at communicating with freshmen, so they’d save a lot of time for me.”
I bet you noticed how general the STARR approach is.
You could use it to achieve really incredible results in any field.
A friend of mine has increased his consultancy business profits by 30% by sharing his achievements with clients using STARR.
Another one lifted his hourly rate as a developer from $10 to $30, just by following the STARR while communicating with clients (both introductions and showing work results).
I’d love to hear your use cases of STARR and general feedback about it.